Retargeting, Remarketing & Dynamic Remarketing

Precision targeting that converts warm audiences into loyal customers.

There’s a clear difference between Retargeting and Remarketing - and both are powerful performance tools when implemented correctly. At Targetoo, we help advertisers develop, execute, and optimize data-driven retargeting strategies that maximize ROI and retention.

Retargeting allows advertisers to serve ads to devices that have already been exposed to a previous campaign.

A strong retargeting strategy can use multiple signals - including location, engagement time, click behavior, video completion rate, and other interaction metrics - to re-engage users with precision.

Every reputable DSP offers retargeting capabilities, but the real impact lies in how you structure, segment, and sequence your audience logic. Targetoo helps you build retargeting campaigns that drive measurable lift.

Remarketing

Remarketing focuses on reaching users who have previously visited your website or app - effectively turning warm leads into active customers.

Because these audiences have already shown intent, ROI and conversion rates from remarketing campaigns are typically much stronger than cold acquisition efforts.

Targetoo enables seamless integration between your site analytics and DSP logic, ensuring your remarketing audiences are refreshed, accurate, and ready to scale.

Dynamic Remarketing

Dynamic Remarketing takes personalization to the next level - serving ads that reflect the exact products or services users viewed or purchased.

Whether through proprietary Targetoo tech or trusted third-party integrations, we help advertisers deploy fully automated, data-driven dynamic campaigns that personalize creative at scale.

TECH FEATURES