In the ever-evolving world of digital advertising, adaptability and efficiency are key. Advertisers need tools that not only keep up with today’s demands but are built to anticipate tomorrow’s needs. That’s why we’re excited to unveil our completely revamped platform — a faster, smarter, and more intuitive dashboard built for the future of cross-screen programmatic advertising.
A Smoother, Smarter Experience
New Dashboard
Our new dashboard is more than just a facelift. It’s a foundational shift toward a platform that is not only visually pleasing but thoughtfully structured. The new UX/UI has been designed with clarity and usability in mind, making it easier for advertisers, media planners, and campaign managers to navigate, build, and optimize campaigns with ease.
From campaign creation to execution, everything is streamlined. Whether you're managing a single campaign or dozens across multiple channels, the platform now allows for smoother navigation, simplified processes, and a more enjoyable user experience. Our goal is simple: let you focus less on learning the tool and more on leveraging it.
Built for Speed, Designed for Efficiency
We’ve reimagined the architecture to enhance speed and performance, so you can get things done faster. The new interface isn’t just prettier — it’s purpose-built for productivity. Key enhancements include:
1-step campaign launcher: Quickly create campaigns with an intuitive step-by-step interface, including the ability to save drafts.
Bulk editing and uploads: Edit multiple campaigns, audiences, creatives, and geolists at once. Upload third-party tags, click URLs, and impression pixels in bulk — saving you hours of manual work.
Configurable tables: Manage and edit items directly within the table view with drop-down selectors, filters, and advanced sorting options.
Supercharged with Smart Features
This upgrade is more than cosmetic. It's packed with powerful new features that elevate performance and visibility:
Cross-screen campaign management: Seamlessly manage and synchronize strategies across mobile, CTV, desktop, and other channels.
Real-time sync with granular control: Set synchronization rules within strategies for better control over budget, pricing, and targeting.
Advanced targeting: Easily switch between basic and advanced targeting views, complete with collapsible sections for easier navigation.
Advertiser-centric interface: Advertisers now serve as a hub for both targeting and reporting, unifying campaign logic and results.
Spot Issues and Stay on Top — Introducing Health Status
One of the standout features in this release is the Health Status system. This powerful tool delivers real-time insights into your campaigns’ delivery and performance, allowing you to identify issues instantly — without relying on additional reporting.
From the Campaign Table, you can now:
See health status indicators at a glance
View and manage campaign performance directly
Delete, duplicate, or export campaigns effortlessly
Within each campaign, the Health Status Sidebar gives you live updates on pacing, delivery, and creative status — enabling quick diagnostics and smarter optimization decisions.
Deeper Insights, Better Reporting
Understanding performance is just as important as optimizing it. That’s why we’ve upgraded our reporting capabilities across the board. With Dashboards 2.0, you can now access actionable, snapshot-style insights in just a few clicks. These reports include:
Inactive campaigns
Publisher-level data
Device reach and engagement
Strategy-specific performance breakdowns
And with Forecaster, you get smarter campaign planning through predictive delivery analytics — helping you gauge expected reach and results before launching.
Intuitive Strategy Management
Our strategy builder is now more instinctive than ever. Whether you're setting frequency caps, controlling budgets, or designing creative syncs, everything is easily manageable within a unified interface. Key updates include:
Creative studio integration
Automatic Deal Pricing (CPM vs. CPC models)
Target Viewable Inventory in real-time
Sustainable Inventory toggle for green traffic
CTV sync improvements across web and app environments
These tools work together to empower better media planning, tighter budget controls, and more effective delivery strategies.
Resources, Discovery & Everything in One Place
Say goodbye to scattered settings and menus. With our newly centralized Resources section, all your private assets — creatives, audiences, geolists, and strategies — are available in one unified area. Paired with Instinctive Discovery, users can now explore publishers, reach by device, and performance data — all from a single dashboard module.
A Platform That Grows With You
This new platform isn’t just about meeting today’s challenges — it's designed to evolve with your needs. With upcoming algorithmic improvements, we’re laying the groundwork for smarter CPA reductions and enhanced engagement across screens. As the ecosystem shifts toward privacy-first and ID-less environments, our platform ensures you remain equipped with cutting-edge tools to drive performance.
In Summary
Our new dashboard represents a major step forward in the world of omnichannel advertising. It's more intuitive, more efficient, and built to give you complete control over your programmatic campaigns. Whether you're launching, optimizing, or scaling — you’ll find every task easier, faster, and more impactful.
We invite you to explore this new experience and see firsthand how it can supercharge your workflow and help you stay ahead in a competitive market.
Ready to try it out? Contact Us today and experience the future of advertising.