We are happy to announce some new updates on our platform!
Users already have available:
1. IDFV (Identifier for Vendor) audiences in the Hub.
This feature enables:
Targeting using publisher 1st party data (targeting users with IDFV generated audiences when IDFA is not present)
Performing cross-promo (targeting users from a vendor converted in an app to another one)
2. Ogury web traffic
We have opened Ogury traffic for Mobile Web
3. Up to 3 labels available at Line level Image
During the following weeks, you’ll also have available:
1. New Line View:
We will add buttons to create region, zipcodes and location lists in the "geo tab".
We will add buttons to "create creative and add to the line" and "create folder" in the "creatives tab"
2. Creatives summary (the window that pops up when clicking on the "info" button)
· We will change the size of the window + add info for the "Related Lines" section. We are also adding info about the line status, the campaign the line belongs to, and the campaign status. This way we'll be able to know which line the creative is bidding for.
Reach out for any questions you might have.
